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Hans Cheong is a former automotive industry professional, having worked for a major Asian OEM and a European automotive consultancy firm in various strategic roles. He can be contacted at hans[at]motorindustry.org
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Category Archives: Features / Commentaries
Summary : You’ve probably heard / read that LEDs are more energy efficient, longer lasting and are brighter. Except that it’s not entirely true. Read on to find out more. According to estimates by McKinsey, automotive lighting market is expected to grow at around 4% per annum between 2010 and [...]
Summary : Sex is one of the most widely used marketing tool. Does it really work? Does it help the fastest growing brands? This feature will explore the topic in greater detail. Caution : Potentially not safe for work images ahead. No new vehicle launch event is complete without leggy [...]
First motorized cab service started in Stuttgart, Germany, with a Daimler Victoria model. First New York city cab is electric, started in 1897. More than 100 years later New York city is testing the electric path again. First car accident fatality in New York was caused by a taxi. Think [...]
A short history of taxis, 115 Years of New York Taxis