by autoindustrie | November 7, 2011 2:13 pm
To support the launch of the new Peugeot 208 hatch, Peugeot is launching a new ad campaign called “Let Your Body Drive,” where visitors to the letyourbodydrive.com[1] website can reveal different features of the car by mimicking various body movements with a webcam. Users with no webcam can still use the site, albeit in a less interactive manner.


The campaign was developed by a Paris based ad agency BETC Euro RSCG.
The gallery below are official images of the new Peugeot 208.
Source URL: http://www.motorindustry.org/2011/11/07/peugeot-208-let-your-body-drive/
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