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Hans Cheong is a former automotive industry professional, having worked for a major Asian OEM and a European automotive consultancy firm in various strategic roles. He can be contacted at hans[at]motorindustry.org
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Monthly Archives: November 2011
Japanese market Honda CR-V goes on sale Dec-2 Gets front wheel drive 2.0-liter CVT option Following the launch of the North American market Honda CR-V at the recent LA Motor Show, Honda Motor Co., Ltd. today announced the launch of its Japanese market CR-V, ahead of December’s Tokyo Motor Show. [...]
Recovers otherwise lost energy during braking or engine over-run. Energy stored in a capacitor Improves fuel economy by 10% in urban stop-go driving environment Works with Mazda’s ‘i-stop’ engine auto-stop function to extend the period that the engine can be shut off while vehicle is idling. Mazda created another world’s [...]
There are car clubs, there are supercar clubs and then there are super elite supercar clubs. Unofficial reports by luxury lifestyle publications are saying that the Italian high performance car maker is considering a club for its super elite customers. To separate these super elite group from other regular ‘Ferrari [...]
After her earlier appearances in MTV style TV commercials for the US market Fiat 500, Jennifer Lopez took the concept of product placement one step further by promoting the Fiat on stage at the recent American Music Awards 2011. Her ‘barely there’ outfit and raunchy moves are, how should we [...]
First motorized cab service started in Stuttgart, Germany, with a Daimler Victoria model. First New York city cab is electric, started in 1897. More than 100 years later New York city is testing the electric path again. First car accident fatality in New York was caused by a taxi. Think [...]
To support the VW Golf GTI Edition 35 campaign model, VW UK launched a “Back To The Future” inspired marketing theme called the GTI Time Travelers. But instead of Doc Emmet Brown’s plutonium powered Delorean DMC-12, the car used is a VW Golf GTI. But there is no flux capacitor, [...]
BMW now owns 15.16% of carbon materials specialist SGL Carbon SE. BMW was vying for control over SGL with VW. Prior to this, BMW and SGL formed a joint venture SGL Automotive Carbon Fibers to manufacture automotive grade carbon fibre reinforced plastics (CFRPs) in USA. Germany based SGL Group is [...]
More economical 2.4-liter engine (US market), 10% more economical on highway, power is up 5hp and torque is up 2.7Nm Slightly lower roof line (25.4 mm lower) and slightly shorter length (25.4 mm shorter) Lighter body All new Real Time AWD with Intelligent Control New features – Easy Fold Down [...]
Watch how a software developer, Brandon Fiquett, hacked his Apple iPhone 4S to get his phone to remotely start his Acura. Best of all, it was all done using the iPhone’s fancy Siri conversational voice command recognition feature. His hacked Siri now recognizes words like “Start my car”, “Lock my [...]
Hackers can start your engine, unlock your car, from a phone